Updated: Jul 4
Make Me Brand's videography process is more of a journey than work to be completed because we love what we do and tend to enjoy each bit of it. Here, under this blog, we would cover our drone videography journey with you.
For Make me Brand, real estate videography is a process of creating videos used to showcase properties for sale, and rent and also the work in progress of a project. We shoot videos that involve capturing footage of a property's exterior, interior, and surrounding areas to create visually engaging videos that highlight the property's best features.
Real estate videography at Make Me Brand involves the creation of captivating videos to showcase properties that are up for sale, rent, or still under construction. We specialize in capturing the property's exterior, interior, and its surroundings, presenting visually engaging videos that highlight the property's finest features.
The purpose of real estate videography is to provide potential buyers or renters with a more immersive and engaging experience of the property, helping them to better understand its layout design and stay updated with an ongoing project and make them understand an overall appeal.
Real estate videography typically involves using professional-grade equipment, such as high-quality cameras, stabilizers, and drones, to capture high-definition footage of the property. The videographer may also use techniques such as time-lapse photography, slow-motion, and aerial shots to create a more dynamic and visually stunning video.
Real estate videos may be used by real estate agents, property owners, or property management companies to market and showcase properties to potential buyers or renters. These videos might be posted on Instagram, Facebook, YouTube, real estate websites, social media platforms, and other online platforms to reach a wider audience.
We regard Drone Videography as a great way to showcase real estate properties from a unique perspective because it allows potential buyers to get a better understanding of the property's size, layout and location.
We precisely undertake the following points in order to use drones and synthesize videos for real estate videography.
1) Plan Ahead
Before we start with the video, we make sure that we have a plan for the shots that we want to capture. We usually take a round around the property or surf it on google maps to highlight those areas in the video.
TIP: Being manually present and taking a walk or drive around the property is highly helpful as it gives a deep insight.
2) Check Regulations
We make sure that we follow local regulations regarding drone usage. Because some areas have quite a few restrictions as to when and where can you fly a drone.
3) Show the surrounding area
We use the drone to showcase the property's location and surrounding area. Because we believe that it will help buyers to have a better sense of the neighbourhood and nearby amenities.
TIP: Highlight the nearby amenities to grab attention, go through our videos and you will understand what are we talking about.
4) Keep the drone steady
We believe in perfection, hence we avoid any type of glitch by holding and controlling the drone steady, to make our videos look more professional and polished.
TIP: Use a gimbal or stabilizer.
5) Edit the footage
We edit the footage to highlight the best shots and showcase the property in the best possible light. Add text overlays or music to enhance the video and make it more engaging.
By using these tips, you can create a stunning drone video that showcases the property and helps it stand out to potential buyers.
Why is Drone Videography visually pleasing?
Drone videography is visually pleasing because it has a promising perspective that a normal pair of the human eye cannot see. It presents a bird's eye view, which further elaborates on the actual size, planning and construction of the property. This provides a clear-cut idea to the potential buyers to learn about the property in depth with precision.
The purpose of real estate videography is to offer potential buyers or renters a more immersive and captivating experience of the property. By providing a visual representation of the property's layout and design, these videos help viewers better understand the property's appeal and stay updated on ongoing projects.
Our real estate videography process employs professional-grade equipment such as high-quality cameras, stabilizers, and drones. This allows us to capture high-definition footage that showcases the property in the best light. To add dynamism and visual splendor to the videos, we also utilize techniques like time-lapse photography, slow-motion, and aerial shots.
Real estate videos play a crucial role in the marketing efforts of real estate agents, property owners, and property management companies. These videos can be shared on various platforms such as Instagram, Facebook, YouTube, real estate websites, and other social media channels to reach a wider audience.
Drone videography, in particular, offers a unique perspective that showcases real estate properties in an exceptional way. It allows potential buyers to gain a better understanding of the property's size, layout, and location.
To achieve this, we follow a meticulous process when incorporating drones into our real estate videography:
Before starting the video shoot, we plan the shots we want to capture, often conducting a physical walkthrough or using tools like Google Maps to identify key areas to highlight in the video.
We ensure compliance with local drone usage regulations, as different areas may have specific restrictions on when and where drones can be flown.
Showcasing the Surrounding Area
Drones enable us to showcase the property's location and its surroundings. This provides potential buyers with a better sense of the neighborhood and nearby amenities, making the property more appealing.
Maintaining Drone Stability
We prioritize smooth and steady drone footage to create professional and polished videos. The use of gimbals or stabilizers helps us achieve this level of perfection.
Editing the Footage
After the shoot, we carefully edit the footage, selecting the best shots and enhancing them to showcase the property in the most favorable light. We may add text overlays or background music to further engage viewers.
To cut a long story short, real estate videography is an essential component of modern real estate marketing, providing an engaging and effective way to showcase properties and attract potential buyers and renters. All real estate dealers should consider getting their property covered under drone videography to reap the maximum benefits of the planning potential that they wish to showcase.
Drone videography is visually pleasing due to its unique perspective, presenting a bird's eye view that is otherwise impossible for the human eye to capture. This viewpoint offers a comprehensive understanding of the property's size, planning, and construction, providing potential buyers with a clear idea of what the property offers.
To summarize, real estate videography, especially when combined with drone footage, plays a crucial role in modern real estate marketing. It offers an engaging and effective way to showcase properties, attract potential buyers, and make properties stand out in the competitive market. Real estate professionals should seriously consider incorporating drone videography into their marketing strategies to leverage its full planning potential and maximize the benefits it brings.